FMCG Division

SAMS is a trusted Distributor & Wholesaler of top FMCG brands like Unilever, P&G, and Reckitt Benckiser, supplying quality household and personal care products across the GCC, Middle East, and Africa.

SAMS, as authorized distributors of brands like Sleepy Diapers, Fix Derma, Mother Sparsh, and Grosmimi, supplies trusted products to families. We help emerging brands establish a strong presence and grow sustainably, while also trading surplus or alternative channel inventory from major brands into underserved markets—ensuring brand equity is preserved.

Authorized Distributors

Personal Care

Baby Care

SLEEPY DIAPERS

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Fixderma: Science-Driven Skincare for Healthier Skin

Fixderma is a specialized dermatology brand delivering targeted skincare solutions for sensitive, acne-prone, and hyperpigmented skin. As the exclusive distributor in the UAE, SAMS General Trading LLC proudly offers Fixderma’s dermatologist-recommended formulas trusted by clinics, pharmacies, and skincare professionals across the region.

Connect with us to explore distribution opportunities in the UAE